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In her 50's, she decided to start a business in an industry that she had no experience in... where only 1% of business owners are women! Karen Haines, Founder of Spa Girl Cocktails, comes to the studio to give the Secret Squad an important lesson on persistence, confidence, and passion. On a girls trip to Palm Springs, Karen thought of the idea for a high-proof, better-for-you vodka cocktail that was made by women for women; and thus Spa Girl Cocktails was born! Listen to Karen recount how she started completely from scratch: self-funding and Googling her way into owning an award-winning, majorly distributed spirits brand! Robin talks about her major secret: your life doesn't stall when your children grow up, and you can start a business at ANY age! Plus: Robin and Karen talk about entertaining, beautiful decor, and how to make a dinner party really special (Robin's tip for a warm welcome is a good one!). Stay until the end for a game where Robin and Karen guess popular songs based off of 2-second clips. Grab a cocktail and listen to this one with friends!


Karen Haines:

Karen Haines is an artist. She’s a master entertainer, a celebrated designer, an iconic trendsetter. She’s made a life out of beautifying the world and making things more elevated than what they first appear to be. She has a talent for creating eye-catching aesthetics and a skill for making each moment lovelier than before. She makes an insanely delicious, one-of-a kind cocktail and has a knack for refilling your crystal without you ever missing a sip. She’s the founder of Spa Girl Cocktails, a ready-to-drink cocktail made with premium vodka, award-winning flavors, and high ABV. It’s a company powered by women, owned by women, and made for women, and encourages each and every Spa Girl to embrace her role as the life of the whole damn party.

Episode Resources:

Spa Girl Cocktails:


Karen on IG:


Spa Girl Cocktails on IG:

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