If there's one thing Robin and Jerrod Blandino know, it's how to have FUN with makeup!!! Jerrod Blandino, Co-Founder and Chief Creative Officer of famed Too Faced Cosmetics chats with Robin about celebrating individuality, not taking yourself too seriously, and how to turn up the fun on your look! This episode is nothing but LAUGHS the entire way through! Jerrod talks in-depth about his journey, starting behind the beauty counter at Estee Lauder and then selling Too Faced to the same company for $1.45 BILLION! He discusses how originality and joy play a part in everything he does, and how YOU can adopt the same mentality. Robin and Jerrod talk about their juiciest makeup secrets, swapping tips and laughs about experimenting with out-of-the-box looks. Robin gives her #1 tip for someone in a "makeup rut," and Jerrod explains the best ways to learn some of the hottest new techniques. You MUST stay until the end... Robin and Jerrod attempt a never-before-played game that will have you CRACKING up! This episode is PURE JOY!
Jerrod Blandino, Co-Founder and Chief Creative Officer of Too Faced:
Jerrod Blandino is the Co-Founder of Too Faced, a beauty brand that was launched with Co-Founder Jeremy Johnson in 1998. Blandino got his start working behind the Estée Lauder department makeup counter in the 1990s. Working one-on-one with clients allowed him to quickly discover the transformative power makeup had on women. While he loved working behind the counter, one of his main goals was to create a fun & unique makeup brand that would inject joy back into an industry that had become rigidly led by rules. With a credit card, a laser-like focus, and a dream to celebrate and empower women, Too Faced was born.
From the very beginning, Blandino’s out-of-the-box creativity helped pave the way, and the brand quickly grew to a global, multimillion-dollar business. Over twenty-two years after creating Too Faced, in 2016 Estée Lauder acquired the company. Blandino remains day-to-day on the brand and is continuously launching new products as the Co-Founder & Chief Creative Officer.
Aside from beauty, Blandino’s other greatest passion in life is baking and many of Too Faced's product names are a subtle nod to this. In 2019, he began baking on a more serious note and started an IGTV series, #BakeupwithJerrod, which racked up thousands of views and featured celebrity guests. In 2021, he launched his YouTube channel, Bakeup with Jerrod, where viewers can tune in weekly for baking how-tos and inspiration.
Jerrod on IG: www.instagram.com/jerrodblandino
Too Faced: www.toofaced.com
Jerrod on Youtube: www.youtube.com/user/toofacedcosmetics