Alicia Grande's GrandLash is the leading eyelash serum on the market! Early on, Alicia partnered with a doctor and scientist to develop this revolutionary product that promises an enhanced appearance of your lashes in 4-6 weeks! After a lot of sweat and patience, Alicia expanded from one serum to a line of over 40 products. You'll love hearing Robin and Alicia talk about the empowerment that comes with enhancing your natural features, and the importance of women following their passions and putting great ideas out into the world. Our Drink of The Day is a refreshing rum "Grande Smash," and the game is all about the best celebrity brows through the decades!
Our Producer's GrandeBrow Before-and-After!
With a lifelong passion for beauty, Alicia Grande founded Grande Cosmetics in 2008 as the first “functional cosmetics” makeup brand. Alicia’s road to beauty success was navigated early on, when as a teen she dove into beauty retail, but it was when Alicia discovered a lash enhancing serum that truly worked for her most discerning client – herself after experiencing postpartum hair loss – that her entrepreneurial spirit kicked into high-gear.
Early in her beauty career, Alicia began her own radio show, “The Health Buzz,” on which she interviewed top experts and doctors about the latest beauty trends and innovations. Those innovations are what inspired her next big beauty adventure, the founding of Grande Cosmetics and the highly-coveted, award-winning product that started it all: GrandeLASH-MD Lash Enhancing Serum. A revolutionary serum that promotes longer, thicker-looking lashes.
14 years later, Alicia is the CEO at the helm of Grande Cosmetics’ thriving business that has expanded internationally into multiple categories, including best-selling, beauty-enhancing formulas that help promote bigger and better natural lashes, brows, lips, hair and more. Her female-founded brand employs a diverse staff of women of all ages and backgrounds to help keep Grande Cosmetics’ assortment of functional cosmetics robust, fun and inclusive. The brand proudly retails at grandecosmetics.com, Sephora, Ulta, Amazon and Salon Centric.
Believing that beauty starts from within, Alicia has followed her second passion by creating "Grande Gives Back" - a philanthropic initiative that has raised over $700,000 to date for various charities including Working for Women, Dress for Success, Gabrielle's Angels, Feeding America and many more. The industry has rewarded her for her hard work with Grande Cosmetics winning over 95 significant beauty awards as a brand from leading publications such as ELLE, NewBeauty, Cosmopolitan, Glamour, Marie Claire, Shape, and Harper’s BAZAAR.
Alicia on IG: www.instagram.com/aliciagrande
Grande Cosmetics: www.grandecosmetics.com
Grande Cosmetics on IG: www.instagram.com/grandecosmetics