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Let’s get CREATIVE, Secret Squad! Abby Silverman is the Digital Creative Director at Cosmopolitan Magazine, and is here to talk about all things creativity! Abby and her team are responsible for creating the striking visuals across the Digital and Social platforms at Cosmo, including photography, graphics, videos, and social campaigns. She gives us a behind-the scenes look at her fascinating department, her tips on trend-casting, and the insider scoop on Cosmo’s most iconic photoshoots and campaigns! Robin and Abby also discuss how to get through creative ruts, how to climb the career ladder, and how to be an effective leader. Our drink of the day is a spin on the classic Cosmo (duh!), and our game will get you moving!

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Abby Silverman:

Abigail (Abby) Silverman is a content creator and the Digital Creative Director at Cosmopolitan. She lives in New York City and works at the intersection of fashion, beauty, lifestyle and pop culture. On TikTok—where her audience has grown to over 100k—she showcases her unique aesthetic vision and magnificent taste with tips and tricks, like how to incorporate color into your wardrobe, style eye-catching home decor, and break into the media and fashion industries.Abby has been in her role at Cosmopolitan for nearly 5 years and leads an award-winning team of brilliant creatives, overseeing all visual execution for the digital and social extensions of the legendary magazine brand. Prior to joining Cosmopolitan, Abby worked at W Magazine, InStyle, Harper’s Bazaar, Travel + Leisure, and more. She currently lives in Manhattan with her husband Ben and puppy Penny Lane.

 

You can follow Abby on both Instagram and TikTok

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Episode Resources:

Abby on IG: www.instagram.com/abby.silverman/

Abby on Tik Tok: www.tiktok.com/@abby.silverman

Cosmopolitan Magazine: https://www.cosmopolitan.com/

Cosmo on IG: www.instagram.com/cosmopolitan

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